The World Intellectual Property Office (WIPO) has released a new tool to assist trademark applicants with formulating goods and services descriptions.

The Goods and Services Assistant allows users to view statistics on how frequently different goods and services descriptions have been allowed in different jurisdictions. It compiles statistical data from the largest national trademark collections in the WIPO Global Brand Database, and includes descriptions that have been accepted at least 30 times in the past 10 years by various trademark offices.

The Goods and Services Assistant includes data from Australia, Canada, EUIPO (European Union Intellectual Property Office), France, Germany, India, Italy, Japan, Malaysia, Madrid (WIPO), New Zealand, Republic of Korea, Singapore, Spain, Switzerland, United Kingdom, and the United States of America.

The new tool is particularly advantageous for Madrid applicants who wish to assess the acceptability of different goods and services descriptions in multiple different jurisdictions at once.

The free tool is accessible at the following link: https://goods-and-services-assistant.branddb.wipo.int/