Adidas has lost a court case in New York to try to stop luxury fashion designer Thom Browne Inc. from using a four-stripe design on its apparel. Adidas had argued that the four stripes were confusingly similar to the sports giant’s signature three-stripe trademark.
Thom Browne managed to convince the jury that shoppers were unlikely to confuse its design and Adidas’ trademark because Thom Browne serves a different, higher-end customer base and the two brands have a different number of stripes in their designs.
A spokesperson for Adidas stated that Adidas may appeal the decision. See the full article here.